Meridian Electric

Spec landing page design for residential EV charger installation company focused on converting homeowners into qualified leads through clear messaging and optimized user experience.

website-desktop-image
website-desktop-image
website-desktop-image

Project Overview

Project Overview

This spec project showcases strategic UX design for lead generation through optimized conversion funnels, clear value propositions, and trust indicators. Fast-loading Framer implementation ensures optimal user experience across devices. Design demonstrates ability to translate complex technical services into compelling, accessible messaging designed to drive homeowner inquiries for electrical contractors in the growing EV market.

wesite homepage
wesite homepage
wesite homepage

Results

Results

Delivered a fully responsive Framer website with optimized conversion funnel and multiple CTA variations for A/B testing. Design successfully balanced trust-building elements with clear value propositions, creating seamless user journey from landing to quote request. Developed 12+ headline/subhead combinations for the final CTA section, each targeting different customer motivations. The modern, professional design positions Meridian Electric as a premium service provider while the strategic layout and messaging address core customer concerns, setting foundation for strong conversion performance across different traffic sources.

website homepage on mobile phone
website homepage on mobile phone
website homepage on mobile phone
Website Responsiveness
Website Responsiveness
Website Responsiveness
website pages
website pages
website pages

Explore the website and see the transformation fro yourself!

Explore the website and see the transformation for yourself!

Get a website that works as hard as you do.

Ready to turn your website into your best salesperson?